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StormCIS Design Studio Amsterdam Randstad Candice Storm Experience Designer Logo design thinking


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Research and Analysis of corporate communication channels are important across multiple pillars of business, such as the value proposition you offer your customer, corporate behavior, or the actions inside the company that define its values and strategy.

Understanding the problems your users / clients experience when using your product or service, and anticipating problems to avoid, by validating user personas and a user lifecycle funnels identifying key features / deliverables your users and clients most want. Through applying qualitive and quantative research methods, valuable business insights are gained, laying foundations to be implemented in Design & Strategy resulting in effective interaction. 



If you want to truly understand your users and what they need, then you have to get inside their heads. We'll dive into the theory and practice of empathy exercises so that you can create measurable outcomes and stronger products with more informed designs.